MailGif, personalized text letters not surprising anymore - it's all already used up.
But if you add personalized animated images, the recipient has a feeling that the letter was created for him personally. This creates a desire for the recipient to read / go to links from the letter. It is the purpose of email marketing and cold emails after all.
from BetaList http://ift.tt/2G2ja1S Read More Detail!
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